Anevia Partners With Red Bee Media
Anevia has partnered with Red Bee Media to deliver low latency managed OTT services that enable any company, no matter their content or audience, to launch their own OTT channel within minutes. Anevia’s Genova Live software video encoder is a key part of Red Bee Media’s modular OTT platform, built on a microservices architecture that is operated in the cloud to provide both flexibility and scalability. The solution was one of the first deployments of a Dockerized OTT video streaming services for live events and was used when Red Bee Media enabled McDonalds to show all FIFA 2018 World Cup matches in all their restaurants in Sweden.
“When we look for ecosystem partners, we consider three aspects. Of course, price is an important factor, but we are also specifically looking for partners that have a rich feature offer, and are fast – speed is vital to our operations. Anevia answers all of these criteria: Genova Live has a rich feature set that will allow our managed OTT platform to grow as market needs evolve, and Anevia’s development team has a very fast turn-around time and deployment support matching our Continuous Deployment model at Red Bee Media”, says Anders Wassén, Head of Online Video Development at Red Bee Media.
Genova Live’s containerised architecture makes it highly scalable to enable Red Bee Media to deploy new sites and new channels within minutes. The software encoders have an Ultra-Low Latency original design, that is especially adapted to live events such as the Soccer World Cup series, and feature 4K UHD encoding and transcoding with a combination of CPU and GPU acceleration.
According to Jerome Blanc, EVP Compression Products at Anevia, “We are very proud to partner with Red Bee Media on their virtualisable OTT video platform. Anevia is one of the first companies to Dockerize video compression technology and we see this as a growing trend in the video streaming market. Red Bee Media’s deployment of this solution with McDonalds restaurants in Sweden is a good example of this!”