DPP and SMPTE Launch IMF for Broadcast and Online Spec to Power Content Exchange
The Digital Production Partnership (DPP) has announced the release of a new technical specification to support the mastering and international exchange of content: SMPTE TSP 2121:2018 IMF Application DPP (ProRes). The new specification builds on the existing Interoperable Master Format (IMF) standard developed by the Society of Motion Picture and Television Engineers (SMPTE), which was designed for streamlining the distribution of premium feature film content.
“The global market for quality content has brought enormous opportunity for media companies, by creating demand for different versions of master material. But that also brings great cost and complexity,” says DPP Managing Director, Mark Harrison. “That’s the problem that IMF solves: it enables faster, cheaper and higher quality versioning. It brings huge financial and operational benefits.”
IMF Application DPP (ProRes) makes it possible to automate the content supply chain, eliminate the unnecessary creation of multiple versions, enable workflow efficiencies, and reduce QC and archive storage requirements, while maintaining the quality of the original asset. The result is significant cost and time savings.
The creation of SMPTE Technical Specifications (TSPs) will enable industry groups and business users, such as the DPP, to constrain standards to enable new workflows and international interoperability.
“Specifications are part of SMPTE’s new future” said Bruce Devlin, SMPTE Standards Vice President, “With IMF Application DPP (ProRes) we are starting a new chapter in SMPTE’s activities to encourage global interoperability, and to foster the emergence of new and stable technologies.”
SMPTE TSP 2121:2018 IMF Application DPP (ProRes) is the first SMPTE Specification, and represents a significant milestone in industry collaboration. The DPP have worked with the EBU (European Broadcasting Union), NABA (North American Broadcasters Association) and the IMF User Group to create the specification which is available to view here.
“An unprecedented level of industry collaboration has been involved in the creation of this specification.” said Rowan de Pomerai, DPP Head of Delivery and Growth, “IMF Application DPP (ProRes) will have a significant impact on how television and online content is sold and exchanged.”
Following the publication of the specification, the DPP will launch a compliance testing programme for IMF for Broadcast and Online tools. This will provide buyers and sellers with the confidence that DPP tested tools and IMF packages will be interoperable and can be exchanged globally.
The launch of the technical specification follows the release of The Business Benefits of IMF to support the DPP’s broadcaster, supplier and distributor Members in the adoption of IMF Application DPP (ProRes). It is available to DPP Members here: Business Benefits of IMF
The DPP will continue to work with partners to ensure that the IMF specification is implemented globally, providing support for the production and post communities as they migrate to IMF deliveries.