Mexican Media Giant Soars to New Heights with WASP3D
During the World Cup 2018, the Mexican mass multimedia company, Grupo Televisa (Televisa Deportes), powered by WASP3D Sports Graphic and Broadcast Services, showcased an impressive pre and post-match analysis through interactive augmented graphics to their audience across the globe. From an augmented soccer pitch inside the studio to interactive 3D models of players and teams formations, boosted Televisa’s sports presentation to a whole new level.
With impressive tactical analysis capabilities and motion capture sequences, the life-like simulated graphics engaged the viewers and provided them with a superlative soccer experience.
Televisa, with broadcasting rights of the world cup, highlighted the maturity of augmented reality graphics as a tool to drive a highly interactive narrative.
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