Adobe Systems Incorporated (Nasdaq:ADBE) has announced the appointment of Ben English as Group Marketing Manager, Australia and New Zealand (ANZ) reporting to Mark Phibbs, Senior Director, APAC Marketing. Ben will lead Adobe’s marketing strategy to meet the company’s business objectives and drive brand awareness across the region.
With more than 15 years’ experience in ICT marketing, Ben will play an instrumental role in the development and execution of customer focused strategies across all of Adobe’s channels in Australia and New Zealand, working closely with the sales team to deliver best of breed service and results. He will also be responsible for Adobe’s program planning, demand marketing, resource and relationship management, and will manage the Adobe marketing teams in both countries.
Ben said, “An irrefutable leader in the software industry, I am looking forward to joining the Adobe team to help strengthen our presence and reputation in Australia and New Zealand by creating world-class integrated and impactful campaigns to support Adobe’s product suite.”
Prior to joining Adobe, Ben held senior marketing and customer relations roles at Microsoft UK and Australia, IBM UK and Australia, and ran his own marketing consulting business. He holds a Bachelor of Science in Computer Science and Mathematics from the UK’s Teesside University, and a Master of Business Administration from Warwick University.