All-Star Lineup Making Waves in APAC Programmatic Market

Trade Indy, a Melbourne based independent programmatic trading desk, has announced the appointment of three top hires to support their rapidly expanding business across the APAC region.

With their head office in Melbourne and a growing share of the Australian agency market, Trade Indy’s strong talent card deepens with the onboarding of these new hires.

“We are thrilled to be adding some of Australia’s leading programmatic and digital innovators to our talented team. Alex Hetherton has come on as Group Managing Director, Simon Crean as Director – Product and most recently Rick Mulia as Director – Supply and Data” said James Robertson, Trade Indy’s Executive Director.

“We have recently opened offices in Singapore, Malaysia and Philippines as well as expanding our Melbourne based trading team to support the growth both here and abroad. It is central to our strategy that we attract the best senior talent in the markets we operate in and we have clearly done that with this line-up,” James continued.

Trade Indy was established in 2014 by tech entrepreneur brothers Mike and James Robertson, they were joined shortly after by seasoned Media Sales Director Mark Rosenberg. The company has created a unique offering with propriety reporting metrics and deep insights into audiences and behaviour, striking the right balance between AI and human input to deliver best in class campaign performance.



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