Australian pay-TV Market Revenue to Decline says GlobalData
According to data and analytics company GlobalData, total pay-TV services revenue in Australia is set to decline at a compound annual growth rate (CAGR) of 2.6% from US$2.4bn in 2020 to US$2.1bn in 2025 due to continued drop in Cable TV and DTH subscriptions and revenue.
GlobalData’s Australia Pay-TV Forecast Model has Cable TV and DTH subscriptions declining at a CAGR of 10% and 7%, respectively, between 2020 and 2025 due to the growing adoption of OTT video alternatives. The company says cord cutting by viewers and the decline in average revenue per user (ARPU) levels across all pay-TV service segments will also hurt the overall pay-TV revenues over the forecast period.
Aasif Iqbal, Telecom Analyst at GlobalData, says: “Internet Protocol television (IPTV) will remain the leading platform to deliver pay-TV services in Australia and will see its subscriptions grow at a CAGR of 6.1% between 2020-2025, supported by improving fixed broadband infrastructure in the country and growing adoption of multiplay packages with integrated IPTV services.
“Foxtel will lead the pay-TV market in terms of subscription in 2020 and will maintain its leadership in the segment through 2025 through its promotional discount offers.”
SELF-SERVICE WEB SITE ADVERTISING
Manage your own ads on this web site. For more, click the button below.