Viu Volume Deals with Major Korean TV Broadcasters
Viu, a pan-regional OTT vide service from PCCW Media Group, is pleased to announce that is has volume deals with five major TV broadcasters in Korea, and continues to provide the largest and widest selection of Korean entertainment content in their markets. Viu has extended its content partnerships with SBS and KBS through Wavve, as well as CJ ENM and JTBC, with many programs having the exclusive premiere head start on Viu. These new agreements are in addition to Viu’s existing deal with MBC, making Viu the one-stop service for viewers to access the largest volume and widest selection of Korean content titles across the territories in which Viu operates.
Viu Original productions are also proving to be immensely popular in the region with Pretty Little Liars taking the lead.
The latest MPA AMPD report for Q2 2020 also shows that while streaming minutes in the region grew by 19 percent in Q2 2020, consumption on Viu has grown by 42 percent (more than doubling the industry average growth). Viu is ranked number 2 amongst all global and local OTT platforms in SEA* excluding YouTube in total video minutes streamed in the quarter.
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