Exterity Opens New US Office and Announces Key Appointments
Exterity, a provider of IP video, digital signage and guest experience technologies, recently announced it has moved to a new expanded US headquarters in New Jersey to help it keep pace with rapid growth in the American marketplace. The company’s US revenue soared by 33 percent in 2018 over 2017, with 30 percent-plus growth projected for 2019. The company has also bolstered its staff recently with key sales appointments that better position it to meet increasing US demand.
“Opening this new office, along with having great people in the right positions, better equips us to stay close to our US customers and meet the tremendous boost in demand we are seeing on the ground, particularly across Corporate sector – as well as Education and Stadiums and Venues,” says Colin Farquhar, Exterity’s CEO.
The opening of the new office in Hackensack, New Jersey follows the recent hire of Emily Parker as Sales Manager – Americas, which in turn comes on the heels of the promotion of Steven Forrest to Sales Director – Americas. Parker joins from Exterity’s US distribution partner, JB+A and brings extensive experience in AV sales and engineering as well as in-depth channel knowledge. Forrest stepped up from Sales Manager after also holding marketing and business development roles in a 12-year career at Exterity.
The new office also includes demo facilities and will provide a base for Exterity’s US Technical Support Analyst, further helping the company to more easily address the particular needs of partners and customers in the Americas as its presence in the region grows.
“Exterity has always listened to specific US market requirements,” Farquhar adds. “For example, we have just released the new AvediaStream g4448 Gateway, designed with the US market in mind. It enables organisations to benefit from lower cost DTV channel onboarding without the need for a cable provider for all channels – allowing users tune to channels such as ABC, NBC, FOX, CBS and PBS with a single blade.”
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