LYNX Technik Signs Major Partnership with AVC Group

LYNX Technik AG, provider of software-defined modular interfaces for broadcast, professional AV as well as industrial signal processing applications, recently announced that it has entered into a distribution agreement with the AVC Group located in several ex-Yugoslavian countries operating in Broadcast and Pro AV business.

The agreement calls for the AVC Group (Audio Video Consulting) with their offices in Europe to act as LYNX Technik’s distributor and systems integrator in Ljubljana (Slovenia), Zagreb (Croatia), Belgrade (Serbia), Sarajevo (Bosnia and Hercegovina), Prishtina (Kosovo), Skopje (Macedonia) as well as the logistical centre in Salzburg (Austria). AVC Group has already a successful experience with LYNX Technik’s solutions and will promote and sell the company’s products including: greenMachine, yellobrik, Testor | lite and Series 5000 within the broadcast, ProAV and other vertical markets including critical real-time monitoring in industrial applications, where LYNX Technik is experiencing significant growth.

“We have been working with some AVC companies for a number of years and their distribution and systems integration team deliver great value in their knowledge of emerging technology trends as well as providing customers with a solutions approach,” comments Sebastian Schaffrath, CTIO of LYNX Technik. “We consider them a trusted partner and look forward to working closely with them as the industry continues the transition to IP and software-based solutions.”

Commenting on behalf of the AVC Group, Leo Rahelic, President and CEO, said, “We will cover a wide range of infrastructure and processing applications with the product portfolio of LYNX Technik. With the product lines Series 5000, yellobrik and greenMachine, AVC is able to address the whole broadcast market, from broadcast studios to onsite live productions. AVC stands for high quality service, in the provision of products and integrated services related to audio, video and lighting equipment. The products of LYNX Technik deliver innovations, high quality, reliability and ease of use. That’s exactly what our customers expect. We’re looking forward to a successful new partnership with LYNX Technik.”
The distribution agreement between LYNX Technik and AVC Group is effective immediately, with several new innovative projects already on the horizon.

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