Mediacorp Extends Regional Reach
Mediacorp has announced the signing of a distribution deal providing 300 hours of programming, mainly Channel NewsAsia-produced content, to JKN Global Media Public Company Ltd (JKN Global Media), a Thailand broadcast and content distribution company.
The titles tapped by JKN Global Media include Channel NewsAsia’s flagship investigative documentary Get Real; China On Film, a two-part peek into the inner machinations of the Qing dynasty, and Millionaire Minds, a series spotlighting industry innovators. Other factual formats include The Successors, Powerlist Asia, Refugee Chef, The Big Turnaround, Tapestry: The Heart of ASEAN and How To Raise a Super Baby. On the table are also 60 hours of scripted shows to be selected from Mediacorp’s drama offerings.
Anne Jakkraphong Jakrajutatip, CEO and Managing Director of JKN Global Media said, “We’re pleased to expand the offering of compelling content to our audiences via this agreement. The partnership will amplify the vibrancy of our flourishing Southeast Asian cultural ecosystem. We hope this is the beginning of a commercially and creatively fulfilling relationship between our two companies.”
Doreen Neo, Chief Content Officer, Mediacorp, said, “We are glad that our documentaries are striking a chord and gaining traction in Southeast Asian markets. This is indicative of the strength of the storytelling in our factual titles, all of which are produced with a uniquely Asian perspective.”
Ms Neo added: “We are proud to partner JKN Global Media in delivering quality content spanning Channel NewsAsia-produced documentaries to scripted dramas to Thai viewers, and hope that that this alliance will amplify the breadth of our content to platform owners in Thailand.”
This agreement marks Mediacorp’s second bulk deal with a Thai media player. In 2017, the Singapore media company closed its first bulk deal comprising 400 hours of scripted content with OTV Network, a new over-the-top player at the time.
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