Brightcove, a global provider of cloud content services, and the Australian Broadcasting Corporation (ABC) have announced an integration that will streamline the online video publishing and content management process for ABC TV’s online TV catch-up service, ABC iview.
Using the features of the Brightcove Video Cloud online video platform, ABC iview will be able to scale the quality of video playback on certain platforms according to the strength of a user’s bandwidth conditions via adaptive bit rate streaming.
“We are pleased to be leveraging Brightcove’s technology to give our users an even better experience when watching ABC TV on iview” said Arul Baskaran, Controller, ABC TV Multiplatform. “Operationally, the Brightcove platform is making it possible for us to focus on making iview more widely available on mobile devices on various operating systems.”
“ABC TV has been at the forefront of broadcast innovation for almost 60 years, and still sets the agenda as demonstrated with the success of iview,” said Mark Blair, Senior Director, Asia Pacific at Brightcove. “With Brightcove Video Cloud, the iview team can further harness the mobile revolution with an improved viewing experience tailored for each device type.”
Download the free ABC iview app for iPad here: http://itunes.apple.com/au/app/abc-iview/id401778175?mt=8
Visit http://www.brightcove.com